Here’s a an interesting (slightly dated) look at the necessity of being able to identify social trends as part of Foresight exercises. Available at: http://www.gartner.com/it/page.jsp?id=747214
A rather insightful article from Ben Elowitz discussing the recent announcements at F8 in which he claims that “a fully integrated Open Graph will allow the Web to finally live in our world.” By making it simple to tie into the social graph, he asserts that, unlike Google search which lacks semantic meaning, Facebook may actually have something here.
IBM’s Project Northstar promised to deliver a highly personalised social media experience for its clients. They seem to be offering nicely integrated social media delivery across platforms and channels – and they clearly pitch the beenfits of being able to do so. However, I remain rather underwhelmed.What do you think?
There’s much discussion over the past few weeks surrounding the role of Twitter in the events in Egypt, its comming fifth anniversary and its recent valuation. All of which make it a continuing point of discussion. How do 140 characters change the way we interact. A very light article in the Guardian today adds a few thoughts.
This interesting infographic crossed the wires today. A very succinct discussion of the multi-faceted role of the community manager in foster and maintaining an online community.
FastCompany has an interesting article on QR Codes. 13 Creative Ways to Use QR Codes for Marketing